Description

We're building a world of health around every individual - shaping a more connected, convenient and compassionate health experience. At CVS Health®, you'll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger - helping to simplify health care one person, one family and one community at a time.

Position Summary

The Senior Analyst, Influencer Marketing supports the planning, execution, and measurement of influencer marketing campaigns that drive brand engagement and business results. This role partners closely with internal teams and external agencies to ensure influencer programs are delivered on time, on brand, and aligned with broader marketing objectives. The ideal candidate brings strong project coordination skills, analytical thinking, and a passion for digital and creator-driven marketing.

What makes this role compelling:

• Hands-on ownership across end-to-end influencer campaigns
• Opportunity to collaborate across creative, media, analytics, and external partners

Roles & Responsibilities

• Support the end-to-end execution of influencer marketing campaigns, from planning and briefing through launch and post-campaign analysis
• Manage day-to-day coordination with influencer agencies and internal partners, tracking timelines, deliverables, and approvals
• Review influencer content to ensure brand alignment, messaging accuracy, and platform best practices
• Monitor and analyze campaign performance metrics (e.g., engagement, reach, traffic, conversions), contributing to reporting and optimization insights
• Identify risks or execution challenges and escalate proactively to support on-time, high-quality delivery

Required Qualifications

• 2+ years of experience in influencer marketing, digital marketing, or content-driven campaigns
• Proven ability to manage multiple projects simultaneously in a fast-paced environment
• Strong analytical skills with experience interpreting campaign performance data
• Clear, effective communication skills for collaborating with cross-functional teams and external partners
• Experience supporting campaign execution, timelines, and deliverable tracking

Preferred Qualifications

• Experience working directly with influencer marketing agencies or content creators
• Familiarity with influencer management, reporting, or project management tools
• Demonstrated ability to apply data insights to optimize marketing performance
• Strong attention to detail and comfort working in evolving marketing environments
• Experience supporting omni-channel or digital-to-retail marketing initiatives

Education

Bachelor's degree in marketing, business, psychology, or a related field, or equivalent work experience

Anticipated Weekly Hours
40

Time Type
Full time

Pay Range

The typical pay range for this role is:

$46,988.00 - $112,200.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.

Additional details about available benefits are provided during the application process and on Benefits Moments.

We anticipate the application window for this opening will close on: 05/08/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.