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AEG WORLDWIDE
Los Angeles, California, United States
(on-site)
Posted
1 day ago
AEG WORLDWIDE
Los Angeles, California, United States
(on-site)
Job Function
Marketing/Communications/PR
Marketing Manager- Festivals
The insights provided are generated by AI and may contain inaccuracies. Please independently verify any critical information before relying on it.
Marketing Manager- Festivals
The insights provided are generated by AI and may contain inaccuracies. Please independently verify any critical information before relying on it.
Description
\u003cp\u003e\u003cstrong data-olk-copy-source="MailCompose"\u003eCompany Information\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003eFor more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.\u003c/p\u003e\n\u003cp\u003eOur business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.\u003c/p\u003e\n\u003cp\u003eIf you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eJob Summary\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003eThe \u003cspan class="collapsed-field-text"\u003eMarketing Manager- Festivals\u003c/span\u003e\u0026nbsp;is responsible for all marketing assets for festivals on calendar.\u0026nbsp; This position will work in conjunction with artist management, Radio/TV, and marketing team to create and develop an effective marketing plan that will reach the correct demographic and target customers appropriate for each show.\u0026nbsp; The Marketing Manager will develop graphic content used to inform the general public of shows for the purpose of gaining ticket sales.\u0026nbsp; This position will also be responsible for maintaining and tracking budgets to make sure funds are allocated correctly.\u0026nbsp; The Marketing Manager will oversee social media accounts and ensure they are up to date with engaging material.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eEssential Functions\u003c/strong\u003e\u003c/p\u003e\n\u003cul data-editing-info="{\u0026quot;applyListStyleFromLevel\u0026quot;:true}"\u003e\n\u003cli\u003e\n\u003cdiv\u003eResponsible for development and execution of marketing and promotional plans. Collaborates with festival directors, talent buyers, and marketing director to plan and oversee the marketing spend.\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eGenerate and adhere to marketing budget. Book and account for all advertising and media ensuring funds are allocated to correct partners. Prepare advertising settlements for each show\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eOversee Social Media accounts for each show.\u0026nbsp; Develop ad copy; implement ad schedules to appeal to a specific demographic and target customer.\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eOversee and evaluate show performance, making adjustments to meet marketing strategy in changing market or competitive conditions\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eSupervise publicity, advance press interviews, secure and coordinate artist availability for promotions with management, label and public relations agencies.\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eDevelop and pitch promotions to media outlets.\u0026nbsp; Contact radio and schedule radio time and set up giveaways.\u0026nbsp; Negotiate rates and contracts with various media outlets\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eDevelop additional marketing opportunities to increase ticket sales when needed. \u0026nbsp; Keep up with current marketing and social media trends to brainstorm new ideas and concepts for assets and promotions to market events.\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eWork with marketing team and artist management to strategize new ways to market shows and reach the correct audience. \u0026nbsp; Request graphics for ecards, banners, posters, social media post, radio station needs and e-mails\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eMay be responsible for overseeing interns and assistants.\u003c/div\u003e\n\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cstrong\u003eRequired Qualifications\u003c/strong\u003e\u003c/p\u003e\n\u003cul data-editing-info="{\u0026quot;applyListStyleFromLevel\u0026quot;:true}"\u003e\n\u003cli\u003eBA/BS Degree (4 years) in Marketing/ Business Communications, PR Preferred\u003c/li\u003e\n\u003cli\u003e4-6 years Of related work experience\u003c/li\u003e\n\u003cli\u003e4-6 years Experience with media buying\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eMay be responsible for overseeing interns and assistants.\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eStrong communication and organizational skills\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eKnowledge of social media and online marketing initiatives and strategies\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eMust be internet savvy\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eProficient in Photoshop and MS Office\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eCreative, detail-oriented person who can juggle multiple tasks\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003eKnowledge of Music industry preferred\u003c/div\u003e\n\u003c/li\u003e\n\u003cli\u003e\n\u003cdiv\u003ePassion for music preferred\u003c/div\u003e\n\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePayscale: \u003c/strong\u003e\u003cspan data-olk-copy-source="MessageBody"\u003e$71,000\u003c/span\u003e\u0026nbsp;-$90,176.50\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eBonus: \u003c/strong\u003e\u003cem\u003eThis position is eligible for a bonus under the current bonus plan requirements.\u003c/em\u003e\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003cem\u003e Full-time: \u003c/em\u003e\u003c/strong\u003e\u003cem\u003eWe offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.\u003c/em\u003e\u003c/p\u003e\n\u003cp\u003eAEG reserves the right to change or modify the employee's job description whether orally or in writing, at any time during the employment relationship.\u0026nbsp; AEG may require an employee to perform duties outside their normal description.\u003c/p\u003e\n\u003cp\u003eAEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions. \u0026nbsp;We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eEmployer does not offer work visa sponsorship for this position.\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c/p\u003e
Job ID: 85947704

AEG WORLDWIDE
Entertainment / Sports
Los Angeles
,
CA
,
US
From epic concerts to premier music festivals to heart-stopping sporting events, AEG has been giving the world reason to cheer for more than 20 years.
Headquartered in Los Angeles, CA, we are the world’s leading sports and live entertainment company and operate on five continents, entertaining over 160 million guests annually through our worldwide network of more than 300 venues, powerful sports franchises and music brands, integrated entertainment districts and global sponsorship activations.
We strive to form a per...
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