Digital Marketing Associate will be responsible for developing and implementing strategies using SEM, Affiliate, Paid Social, and Display traffic channels to drive brand awareness, revenue, and customer growth for Splendid and 7 For All Mankind digital flagship sites. Ideal candidate will be data driven and deliver strategies that drive growth in new customer acquisition and customer retention. He or she will work with agencies and internal partners to develop and implement strategies that increase revenue and enhance brand awareness.
Work alongside the Sr. Director of Ecommerce and Sr. Manager of Ecommerce to design comprehensive e-commerce digital marketing strategies that increase new customer acquisition and retention, overall revenue, and enhance brand awareness
Manage digital marketing agency relationship to drive performance marketing and organic search
Optimize all marketing activity utilizing affiliate, partner programs, SEM, social media, youtube and display to ensure all marketing initiatives are on brand and revenue driving
Work cross-functionally with internal and external teams to develop and execute campaigns
Own digital marketing calendars
Develop and implement strategies to support key marketing initiatives and promotions
Report and monitor budgets, targeting, timing and other elements of digital campaign planning
Manage timelines and request for creative asset delivery
Meet with Brand Marketing and Ecommerce to understand underlying business objectives
Ensure best practices when building and QAing campaigns
Work with CRM Manager on audience targets and strategies
Work with agencies and internal partners to optimize campaigns to drive performance and learnings
Have a keen interest in analytics to drive measurable results
Work with agencies to provide reporting on campaigns & promotions as well as weekly, monthly, quarterly and annual reports
Maintain an interest in digital trends and social platforms
Bachelors Degree, preferable with emphasis in Digital, Business or Marketing
3-5 years of ecommerce experience
3-5 years of experience with digital channels: SEM, Affiliates, Paid Social, Display, YouTube
Experience looking at reporting in tools such as Google Analytics or various in channel platform reports
Experience with a consumer facing brand (ie: retail, beauty, hospitality, fitness, etc)
Ability to thrive in growth driven environment
Passion for apparel brands and changing fashion trends
We are committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. We are an equal employment opportunity of minorities, females, protected veterans and the disabled.
We are committed to providing equal opportunities in employment, and treating our associates and applicants without discrimination based on their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, or any other legally protected factor.
About Delta Galil Premium Brands
ESTABLISHED IN 1975, DELTA GALIL INDUSTRIES IS A GLOBAL MANUFACTURER AND MARKETER OF PRIVATE LABEL APPAREL PRODUCTS FOR MEN, WOMEN AND CHILDREN
At Delta Galil our experts leverage the company’s vast knowledge base and core manufacturing competencies, to deliver comprehensive solutions that address the dynamic changes in the industry.
FOLLOWING OUR BODY-BEFORE-FABRIC PHILOSOPHY, WE PLACE EQUAL EMPHASIS ON COMFORT, AESTHETICS AND QUALITY
We anticipate new fashion trends and develop cutting edge technologies and fabrics, all in-house and all built on a 40 year tradition of uncompromised excellence in manufacturing, marketing and service.
SERVICING THE WHO’S & WHO’S OF THE GLOBAL APPAREL INDUSTRY
Ever aware of the pulse of the marketplace, Delta Galil is depended on by leading apparel designers and retailers worldwide to help them introduce new products and innovative manufacturing solutions that answer consumer demands and help grow their market share. With an eclectic offering of made-to-order products, Delta Galil’s range includes: intimate apparel for men & women, active wear, socks and kids & baby wear. We are proud to have contributed to the success of: Wal-Mart, Marks &... Spencer, and Target as well as leading fashion brands such as Calvin Klein, Nike and Victoria’s Secret. In addition Delta Galil sells its products under brand names licensed to the company, these include: Wilson, Maidenform, Tommy Hilfiger, Lacoste and others.
THREE DECADES OF DESIGN & INNOVATION
From our original base in Israel, in over 4 decades we have established strategically located design, development and manufacturing centers spread across four continents. We employ 8,500 associates people worldwide and serve over 50 industry-leading customers in the US, UK, and Europe. At Delta Galil we are proud of our global spread and multi-cultural nature. We employ individuals from all over the world and believe in mutual respect and co-existence, amongst ourselves and within the communities and environments in which we work.