Position Overview: The E-Commerce Marketing Content Manager is responsible for maintaining and overseeing the Cognito corporate website and all digital initiatives required to support its day-to-day operation, optimizations and updates. The qualified candidate will also have the skills and experience to continually improve the UX and UI website features, while ensuring optimum engagement, influence and conversions through all web and social media touchpoints, including Amazon Marketplace, eBay and email campaigns.

This position is in-house only (no remote or contract work).

Essential Duties and Responsibilities:

• Manage e-Commerce UX, UI maintenance and improvement initiatives for all Cognito digital touchpoints.
• Ensure efficient and timely loading and effective searchability for all product data content.
• Constantly review and improve the Cognito website for overall configuration and navigation efficiency.
• Collaborate with the Marketing Design Manager to develop fresh homepage, product and interior page content and HTML production.
• Upload and distribute new product data and strategically plan launches and reseller support.
• Manage site updates on a weekly, monthly and quarterly basis to align with master marketing initiatives and calendar.
• Plan, design and develop monthly B2B and B2C email and social media campaigns.
• Manage Amazon Marketplace and eBay market space to ensure optimal Cognito product representation and reseller compliance.
• Keep the sales team and distribution channel partners updated in advance of all promotions, campaigns and product releases.
• Work closely with sales to prepare and present weekly detailed campaign-to-sales performance reports to the Marketing Governance group.
• Prepare and analyze weekly/monthly/quarterly KPI reports on website performance and present to executive management with summaries and recommendations.
• Analyze RMA data and report data metrics with analysis to sales, engineering and executive management.
• Prepare and analyze monthly social media and email campaign performance reports and present to the Marketing Governance group.
• Perform other related duties as required.

Qualifications:

• BA or BS Degree from an accredited four-year university
• 3+ years professional full-time experience with e-commerce websites, social media and digital B2B and B2C marketing.
• Knowledge and proficiency with digital marketing, e-commerce and SEM best practices.
• 1+years of experience administering Amazon Marketplace and eBay brand positioning, control and compliance.
• Exceptional analytical, communication and project management skills.
• 3+ years of experience with Adobe Creative Suite; Photoshop, InDesign, XD, Premier Rush; MS Office Suite; Excel, Word, Outlook, PowerPoint.
• Able to produce high quality work on-time, both independently and collaboratively as an effective and consistent team player.

Physical Demands

This is largely a sedentary role; however, some lifting of parts will be required for photography and staging purposes.

Other Duties

Please note this job posting is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

EEO Statement

Cognito Motorsports, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Cognito complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Cognito expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Cognito’s employees to perform their job duties may result in discipline up to and including discharge.