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AEG WORLDWIDE
New York, New York, United States
(on-site)
Posted
2 days ago
AEG WORLDWIDE
New York, New York, United States
(on-site)
Job Type
Full-Time
Job Function
Other Profession
Integrated Marketing Specialist, GP
The insights provided are generated by AI and may contain inaccuracies. Please independently verify any critical information before relying on it.
Integrated Marketing Specialist, GP
The insights provided are generated by AI and may contain inaccuracies. Please independently verify any critical information before relying on it.
Description
Company InformationFor more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.
Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.
If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!
Job Summary
The Integrated Marketing Specialist is an integral, strategic, and impactful member of the Integrated Marketing team within the AEG Presents Global Partnerships division, supporting music festivals, venues, tours, digital media, and branded content.
This is a core executional role primarily responsible for leading the development, creation, and execution of high-impact, integrated marketing materials hat drive revenue across AEG Presents' live music portfolio. The Integrated Marketing Specialist plays the key role in translating sales objectives, 360 brand strategy, cultural insights, and creative concepts into sales-ready presentations, custom brand proposals, RFP responses, and go-to-market materials that win new business, increase renewals, and expand partnership growth.
Essential Functions
- Lead the development and execution of high-impact, fully integrated, marketing proposals to win business and drive revenue. Partner directly with the Sales and Integrated Marketing teams to translate client needs, deal strategy, and creative direction into compelling presentation narratives.
- Assist andadvisecoordinators/junior team members in the production of materials and vetting of strategic marketing solutions. Ensure proposals/sales materials are polished and delivered on deadline.
- Own the development of festival and partnership recaps. Create detailed reports for the department and partners based on festival/show/event attendance, demographics, and exposure.
- Support internal brainstorms and working sessions by sharing relevant insights, capturing notes, and assisting with next steps and follow-ups that result in revenue generation for the business.
Required Qualifications
- BA/BS Degree (4-year) Marketing, Advertising, Communications, Business, Creative Arts/Design, or a related field.
- 2-4 years sales or partnership development experience, particularly related to marketing assets and sponsorships.
- 2-4 years experience in marketing or creative strategy, ideally within the live entertainment events, brand, or media industry (e.g. music, sports, festivals, venues)
- 2-4 years proven track record of ideation and creative development, from concept to finished product, including approval processes.
- 2-4 years experience in competitive analysis and market trend analysis to inform strategy.
- Proficient in Microsoft Office (PowerPoint, Excel, Word, Outlook, Teams) and presentation design tools including Canva and Adobe Photoshop
- Demonstrated experience crafting and developing integrated marketing proposals that align business objectives with creative solutions
- Strong written and verbal communication skills, ability to translate marketing strategy into clear, compelling narratives
- Strong foundation in marketing, PR, graphic design, and project management
- Highly organized and detail oriented, skilled in project organization, prioritization, and proactive problem solving
- Resourceful, innovative, and collaborative. Must have a strong work ethic, is a self-motivated learner able to work independently and as part of a team
- Creative thinker who develops "out of the box" industry-leading solutions.
- Knowledge of the music and entertainment industry preferred
Payscale: $57,332-$72,406.42
Bonus: This position is eligible for a bonus under the current bonus plan requirements.
Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.
AEG reserves the right to change or modify the employee's job description whether orally or in writing, at any time during the employment relationship. AEG may require an employee to perform duties outside their normal description.
AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions. We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.
Employer does not offer work visa sponsorship for this position.
Job ID: 82895584

AEG WORLDWIDE
Entertainment / Sports
Los Angeles
,
CA
,
US
From epic concerts to premier music festivals to heart-stopping sporting events, AEG has been giving the world reason to cheer for more than 20 years.
Headquartered in Los Angeles, CA, we are the world’s leading sports and live entertainment company and operate on five continents, entertaining over 160 million guests annually through our worldwide network of more than 300 venues, powerful sports franchises and music brands, integrated entertainment districts and global sponsorship activations.
We strive to form a per...
View Full Profile
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