Oakland Symphony seeks an experienced and creative Associate Director of Marketing and Communications to manage marketing and audience development efforts. The role fits into a small, dedicated staff where creative duties are shared, initiative is valued and culture is of prime importance. The Associate Director of Marketing and Communications is a hands-on contributor to the Oakland Symphony’s mission to be a connecting force through music.
This person needs to think creatively, work collaboratively, manage projects with initiative and energy, and have an eye for detail. Above all, this person must value every patron and always keep an eye toward improving the patron experience.
Reports to: Interim Executive Director
Manage and execute subscription and single ticket campaigns for the Symphony concert season through direct mail, telemarketing, online and other channels
Work closely with development staff in what is a highly integrated approach to building patron loyalty across the organization
Work closely with the Box Office Manager to monitor and report subscription and single ticket sales, attendance, and ticketing trends
Implement strategies that result in expanded audiences and increased public awareness, and monitor those efforts through data and analytics
Develop annual work plans and budgets for media and communications strategies
Champion the Oakland Symphony Youth Orchestra, the Oakland Symphony Chorus, and all education programs
Meet or exceed annual revenue budgets; develop and monitor marketing expenses
Manage print and online creative resources and partnerships
Manage all PR-related communications and materials
Work and collaborate with the Symphony’s executive team to assist and support the progression of patron relationships
Oversee Box Office and Database Manager and the Social Media Coordinator positions and duties
Demonstrate good customer relations skills in dealing with Symphony donors, volunteers, patrons, and employees.
Additional Responsibilities include:
Attend all concerts to oversee box office and patron experience efforts, and assist where needed
How to Apply
Email cover letter, CV/resume, salary requirements, and writing sample to: firstname.lastname@example.org. Reference “Associate Director of Marketing and Patron Loyalty” in the subject line. Position is open until filled. Principals only. No phone calls please.
The Oakland Symphony is celebrated as one of the most distinct regional orchestras in the country, serving a diverse population through its unique convergence of artistic excellence, community service, and education programs. Oakland Symphony Youth Orchestra was founded in 1963 and has been providing world-class orchestral training to young musicians for over 50 years. Oakland Symphony Chorus is l...aunching its 56th season of serving the community through vocal training and performance opportunities for all.
The Symphony, the Youth Orchestra, and the Chorus have the shared aim of making classical music accessible to all members of our community by presenting unique programs and attracting a wide-ranging, culturally diverse audience. We strive to bring together people who might otherwise never have met, to sit side-by-side and share a meaningful cultural experience.
In addition to presenting unconventional, approachable concerts, the Symphony invests heavily in education and outreach, working with schools and in the community to introduce people of all backgrounds to the joys of playing an instrument and experiencing classical performance.
Along with our education programs, we foster the future of classical music through partnerships with contemporary musicians and composers. Throughout the years, the Symphony has fostered collaborations with local arts organizations, from children’s choruses to jazz ensembles. The Oakland Symphony Chorus collaborates with a number of regional performing arts groups including Berkeley Symphony, California Symphony, and the Young People’s Symphony Orchestra, as well as regularly collaborating and performing with the Symphony and Oakland Symphony Youth Orchestra. The Chorus serves as a premier resource for continuing education in the choral arts and holds open auditions throughout the year.